Corona in (business) life. And still a hoping future

There are enough bad forecasts on the effects of the pandemic throughout the world. Some days ago I provided some analysis on the positive side of this crisis, as well as on the challenges already visible in the horizon and some proposals for politicians, social and business leaders.

Even being the pandemic a dramatic situation with heavy consequences for individuals, families, business and society; these are clear sings of change that can help us to thrive soon again:

  • Enforced digitalisation for those areas that were still anchored in very outdated ways of working. The strong limitation to mobility brings with it a reduction of time, effort and CO2-footprint in transportation with an evident positive environmental impact. At the same time, this translates in a raise of available time, doesn’t matter if it is defined as more time to work (productivity) or to live (leisure/family time). But perhaps the most profound change is the cultural transformation in many companies. From control-based (check-in, check-out, timely oriented and not performance-oriented) to trust-based organisations.
  • Strengthen of familiar relations
  • Awareness of the human capital. Specially for those jobs that have turned into essentials which will require more recognition and better conditions in the futures (health workers, cleaning personnel, public servants, drivers in logistics and transportation…)

The crisis is a challenge as such. But some of them will become very pressing during next months:

  • Rates of over 20 % unemployment
  • Hyper-growth of public expenditures. Creation of a tight dependency on State’s subsidise. Practically shutdown of the free market.
  • Temptation of competing for key resources and protected information. Lack of commitment and solidarity at European and inter-regional level.

Some proposals to politicians, social leaders and governments:

  • Create consensus to strength effectiveness of the exceptional measures needed
  • Active steering of the solidarity and subsidiarity principles to avoid the “jungle’s law”
  • Be aware that the State can cumulate tons of debt; but the jobs, wealth and growth will have to come from the private sector.
  • Families as safety net have to be part of the recovery program (not only unemployed people and companies)
  • Minimum social allowances are provisional measures to support the transition to the job market.